Incentivized is a blog about cryptocurrencies, web 3.0, culture, and society. It focuses on the risk/reward structures that underlie the modern internet, and by extension, our lives.

The author, Yuga, is a Staff Software Engineer at Coinbase, where he focuses on massively scalable wallet infrastructure and Ethereum integrations. Prior to Coinbase, he worked at Google for 8 years. He is also a professional orchestral conductor. Yuga is a graduate of Harvard University and the Juilliard School.

Any views expressed on Incentivized are the personal views of the author and should not form the basis for making investment decisions, nor be construed as a recommendation or advice to engage in investment transactions.

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on-chain culture and cryptographic capital

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on-chain culture and cryptographic capital